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7 Tips for Making the Switch From Just Marketing to Cannabis Marketer

The legal cannabis industry is worth billions, and your marketing skills are in demand — even if you have little experience with the plant itself.

Top-shelf cannabis companies are seeking experienced, and most importantly, well-rounded marketers to handle their branding and business efforts. The following are some pro tips to help you build a foundation and compete in this new arena.

1. Join the conversation

You won’t always find the “next big thing” by perusing the mainstream cannabis news sites. Being a well-rounded marketer means getting your information directly from the source — industry experts.

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