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Consumer Reports Releases Model State Privacy Act – More States Introduce Consumer Privacy Legislation

February 25, 2021

This week, Consumer Reports published a Model State Privacy Act. The Consumer advocacy organization proposed model legislation “to ensure that companies are required to honor consumers’ privacy.” The model legislation is similar to the California Consumer Privacy Act, but seeks to protect consumer privacy rights “by default.” Some additional provisions of the model law include a broad prohibition on secondary data sharing, an opt-out of first-party advertising, and a private right of action in addition to enforcement by state Attorneys General.

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