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Is Your TikTok Video Violating Copyright Laws?

September 26, 2022

Via: FindLaw

Unless you live under a rock (or don’t know any teens or tweens), TikTok is a popular social media platform. TikTok began as the Chinese social media app Musical.ly, which allowed users to post short videos of themselves lip-syncing to music. Musical.ly merged into TikTok in 2018 to become the internet phenomenon it is today.

Among the most popular TikTok content are choreographed dance videos, cute animal videos, and viral challenges. Remember the ill-fated TikTok ‘Tide Pod Challenge” circa 2018?

TikTok is an entertaining and powerful tool to market your brand. Over 3 billion people have downloaded the app, and TikTok boasts over 1 billion active TikTok users. Advertisers pay influencers and use TikTok’s algorithms to target content for their audiences.

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