Business-to-business (B2B) sales is the process of selling to another business instead of to consumers. In general, it includes a more involved relational and consultative sales process, along with a longer sales cycle, as opposed to the transactional sales process that is more common with business-to-business (B2C) sales.
Managing your sales process and keeping track of contacts can be a nightmare and wreck your B2B sales efforts if not done right. Pipedrive CRM allows you to send, receive, and track emails easily, get follow up reminders, and visualize your sales pipeline, all in one tool.