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image: Sarah Mack Photography

How to Use Experiential Marketing to Make Your Company Memorable

From guerilla marketing tactics to tapping into the world of influencers, it can be hard to stand out from your competitors today. Companies are having to find unique and out-there marketing strategies to get their brand names known. One popular method that’s picking up traction is experiential marketing. Because as a brand, instead of marketing to the consumer, why not let the consumer market you?

That’s what experiential marketing is all about.

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