Top

Category: Advertising & Marketing


Advertising & Marketing, Business Law & Regulations

How to Optimize Facebook Advertising in 7 Steps

September 20, 2018

Via: Fit Small Business

Facebook advertising targets Facebook users with various Facebook ad types and placements based on interests, web activity, psychographics and demographics. Ads deliver eye-catching photos, valuable content and calls to action tailored to your ideal customer profile. Create content that garners […]


Advertising & Marketing, Business Law & Regulations

6 Things to Consider for Putting Together Your Best Holiday Marketing Plan Yet

September 18, 2018

Via: Entrepreneur

‘Tis the season for online shopping. Well, not quite yet, but it’ll be here before you know it. In fact, according to CPC Strategy’s survey results, 35.5 percent of shoppers surveyed planned on starting their holiday gift shopping before Thanksgiving. […]


Advertising & Marketing, Business Law & Regulations

5 Online Marketing Tips for Small Businesses in Competitive Service Industries

September 18, 2018

Via: Entrepreneur

Brands have multiple ways to market their services these days, and online methods are among the most effective. But with many different options available, it leaves many companies allocating (and wasting) their limited budgets toward campaigns that don’t produce a […]


Advertising & Marketing, Business Law & Regulations

5 Psychological Reasons Social Proof Beats Everything Else in Marketing

September 17, 2018

Via: Entrepreneur

Have you ever wondered how Olympic runners become the best in the world? It requires a lot more than simply going out and doing a few laps on the track every day. The world’s best sprinters use a varied workout […]


Advertising & Marketing, Business Law & Regulations

Two Keys to Best Practices for Client Intake

September 7, 2018

Via: FindLaw

Client intake is like air intake for your car. If your car doesn’t have air coming into the engine, you are not going anywhere. The air intake brings a fresh, life-giving resource that you need to go. That’s how it […]


Advertising & Marketing, Business Law & Regulations, Employment & Labor, Workplace Safety & Health

Top 30 Business Philosophy Examples from the Pros

September 6, 2018

Via: Fit Small Business

According to the Small Business Administration (SBA), about 33 percent of all businesses will fail during their first two years. This is why it’s important that business owners are guided by principles to reach company goals every day. We asked […]


Advertising & Marketing, Business Law & Regulations

Marketing Qualified Lead (MQL): Definition & How SQLs Differ

August 30, 2018

Via: Fit Small Business

A marketing qualified lead (MQL) is one of the earliest leads in your sales funnel, also referred to as an engaged lead. These are leads who match your ideal customer profile and have clicked on a link, called for more […]


Advertising & Marketing, Business Law & Regulations

How to Grow Your Business Using Instagram

August 16, 2018

Via: Entrepreneur

With over 1 billion daily active users, it’s safe to make an argument for Instagram as the hottest social network of 2018. Unlike rival Snapchat and parent company Facebook, which both recently announced a decline in user growth, Instagram has […]


Advertising & Marketing, Business Law & Regulations

26 Genius Product Marketing Strategy and Examples

August 10, 2018

Via: Fit Small Business

With so much marketing clutter online, it can sometimes be challenging to reach your target audience. However, it’s imperative for e-commerce success. Marketing your products online involves adapting traditional marketing strategies for your online audience like sending email newsletters instead […]


Advertising & Marketing, Business Law & Regulations

25 Best Creative Marketing Ideas for Any Business in 2018

August 10, 2018

Via: Fit Small Business

The CMO Survey reports an 11 percent increase in the marketing budgets for United States businesses in 2017. As more businesses recognize the value of a solid marketing strategy to their bottom line, the marketing landscape has turned into a […]