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Irish DPA to Ban Meta from Processing Personal Data for Behavioral Advertising Following EDPB Urgent Binding Decision

November 2, 2023

Via: LexBlog

On October 27, 2023, the European Data Protection Board (“EDPB”) adopted an urgent binding decision instructing the Irish Data Protection Commissioner (the “Irish DPC”) to take final measures against Meta Ireland Limited (“Meta”) within two weeks and impose a ban on Meta’s processing of personal data for behavioral advertising based on the contractual necessity and legitimate interests legal bases. The ban would apply across the European Economic Area (“EEA”).

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