Top

Tag: new sales


Tax Code, Regulations and Guidance

Advertising Elasticity of Demand (AED) Definition

July 6, 2020

Via: Investopedia

What Is Advertising Elasticity of Demand (AED)? Advertising elasticity of demand (AED) is a measure of a market’s sensitivity to increases or decreases in advertising saturation. Advertising elasticity is a measure of an advertising campaign’s effectiveness in generating new sales. […]