Advertising & Marketing, Business Law & Regulations
July 8, 2024
Via: EntrepreneurIn today’s competitive business landscape, bootstrapped startups often face limited resources and tight budgets when marketing their products or services. However, with some creativity and strategic planning, these startups can still reach and significantly influence their target audience. The art of […]
Advertising & Marketing, Business Law & Regulations
June 26, 2024
Via: JD SupraStarting July 1, 2024, it will be unlawful in California to list the price of a product or service without including all “mandatory” fees. The new law (SB 478), also known as the Honest Pricing Law, amends the existing Consumers […]
Advertising & Marketing, Business Law & Regulations
June 19, 2024
Via: LexBlogIn today’s digital landscape, the challenge for law firms is not just recognizing the importance of social media, but effectively harnessing it for business development and visibility. While all firms aim to have a robust social media presence, the real […]
Advertising & Marketing, Business Law & Regulations
June 14, 2024
Via: LexBlogFor business professionals and lawyers, establishing and maintaining a strong LinkedIn presence is essential for success and influence in the industry. However, consistently generating fresh and engaging content can be challenging. The good news is that your past posts are […]
Advertising & Marketing, Business Law & Regulations, Privacy
May 22, 2024
Via: JD SupraFederal Data Privacy Bill Introduced with Bipartisan Support Online marketers may be on the verge of finally obtaining a single, unified federal framework for consumer data privacy regulation. In April, a bipartisan coalition, with sponsors in both houses of Congress, […]
Advertising & Marketing, Business Law & Regulations
May 8, 2024
Via: EntrepreneurThe upcoming summer provides an ideal opportunity for brands to reevaluate and refine their strategies. One possibility is to invest in effective influencer collaborations. This article outlines how brands can forge successful partnerships with bloggers and influencers to maximize their […]
Advertising & Marketing, Business Law & Regulations
April 22, 2024
Via: National Law ReviewMarketing yourself as a litigator involves distinct challenges, primarily because the services are often complex and the outcomes uncertain, making it inherently difficult to market. While potential clients often seek litigation services only when faced with significant legal issues, strategic […]
Advertising & Marketing, Business Law & Regulations
April 15, 2024
Via: EntrepreneurHere’s a riddle for you: What is the most integral part of driving demand for your business, but the first thing you cut when times are tough? What part of our business do we put the most pressure on getting […]
Advertising & Marketing, Business Law & Regulations
March 11, 2024
Via: EntrepreneurHave you ever taken blurry, out-of-focus pictures before only to figure out it wasn’t your photography skills that were the problem — it was the camera lens? After cleaning the glass, your pictures were perfect. Oftentimes, in business, it’s the […]
Advertising & Marketing, Business Law & Regulations
March 8, 2024
Via: National Law ReviewOn March 8, 2024, the California Privacy Protection Agency (“CPPA” or “Agency”) Board (“Board”) will consider draft regulations that set forth how automated decisionmaking technology (“ADMT”) and profiling will be regulated under the California Consumer Privacy Act (“CCPA”). The proposal […]
Advertising & Marketing, Business Law & Regulations
March 5, 2024
Via: Fit Small BusinessAt the start of the New Year, my social media feeds took a turn toward anti-consumerism as established influencers and new creators alike began “deinfluencing” me. As you might have gleaned from the name of the phenomenon, deinfluencing is when online creators […]
Advertising & Marketing, Business Law & Regulations
February 16, 2024
Via: EntrepreneurMarketing and public relations generally aim for the same goals, such as business development, increased sales and employee recruitment. When done well, both work together to build awareness and shape the perception of a brand in the marketplace. However, the […]
Advertising & Marketing, Business Law & Regulations
February 12, 2024
Via: National Law ReviewWho says Valentine’s Day is reserved solely for the world of consumer romance? There’s a unique opportunity for businesses to craft content that resonates with the themes of love and appreciation, not just for partners and spouses but for clients, […]
Advertising & Marketing, Business Law & Regulations
February 2, 2024
Via: LexBlogOn January 18, 2024, the Office of Prescription Drug Promotion (OPDP) of the U.S. Food and Drug Administration (FDA) issued its first untitled letter of the new year to Novartis Pharmaceuticals Corporation (Novartis) regarding a promotional, direct-to-consumer broadcast advertisement (TV […]
Advertising & Marketing, Business Law & Regulations
January 18, 2024
Via: LexBlogIn one of the last guidances released in 2023, the Federal Food and Drug Administration (FDA) finalized guidance for direct-to-consumer (DTC) prescription drug advertisements, specifically advertisements in television and radio format (CCN Final Rule Guidance). The CCN Final Rule Guidance […]
Advertising & Marketing, Business Law & Regulations
January 8, 2024
Via: National Law ReviewIn legal and professional services, content marketing and email marketing have become indispensable tools for firms of any size. These strategies not only keep lawyers and firms top of mind with clients and prospects but also showcase their expertise in […]
Advertising & Marketing, Business Law & Regulations
December 21, 2023
Via: National Law ReviewIn an important regulatory update that may significantly impact your organization’s marketing strategies, the Federal Communications Commission (FCC) adopted amendments to the Telephone Consumer Protection Act (TCPA) with a purported goal of “closing the lead generator loophole.” Adopted on December […]
Advertising & Marketing, Business Law & Regulations
November 29, 2023
Via: National Law ReviewOn November 8, 2023, the Network Advertising Initiative (“NAI”) issued its best practices guidance (“Guidance”), which advocates for the use of demographic data for health advertising, rather than sensitive health information. The Guidance comes after the FTC’s $1.5 million fine […]
Advertising & Marketing, Business Law & Regulations
October 11, 2023
Via: LexBlogBBB National Programs’ Children’s Advertising Review Unit (CARU) has released new Guardrails for Child-Directed Advertising and Privacy in the Metaverse. As explained in a BBB press release, the Guardrails are intended to provide companies with best practices as they navigate […]
Advertising & Marketing, Business Law & Regulations
October 9, 2023
Via: JD SupraFor me, one of the worst things that any business can have is a sense of complacency; I have spent too many years working at places that were just way too complacent in their work, where so much time was […]