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4 Lies About Marketing That Tech Startups Need to Stop Believing

You might be a seasoned marketing leader or entrepreneur, but each launch experience always teaches you new lessons. Because of that, we can recognize some imperishable truths and success myths embracing this niche. After advising dozens of startups in AI, smart home electronics, fintech, software development, product design and Web 3.0 industries all over the world, I would like to share some lessons that startup life taught me. In this article, I’ll uncover four of the biggest lies about what makes tech startups successful, as well as a few marketing management tips.

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