Tag: business

September 10, 2019

Imagine you had a single post on Facebook generate more 42,000 interactions, reaching 2.8 million people. Imagine that the post was promoting a product that had real commercial value for your business. Now, imagine if you didn’t even spend a […]

September 5, 2019

When evaluating debt vs equity financing, there are some key aspects to consider to determine which is best for your business. These factors include qualification requirements, costs, repayment terms, and effects on control of your business. Additionally, you will need […]

September 4, 2019

Business-to-business (B2B) sales is the process of selling to another business instead of to consumers. In general, it includes a more involved relational and consultative sales process, along with a longer sales cycle, as opposed to the transactional sales process […]

August 19, 2019

Starting a business is expensive. Upgrading equipment, expanding to new locations and adding employees is also pricey. No matter where you are in the business life cycle, from startup to growth, a business loan can help get you started or […]

June 14, 2019

If you’re in marketing, you’ll likely agree with me that your field is the toughest job in the world, and that being a good marketer is becoming harder than ever. But it can be an incredibly rewarding and lucrative job […]

April 29, 2019

Offboarding is the process of managing all aspects of an employee’s exit from your business once they’ve resigned or been fired. An offboarding checklist ensures you don’t miss steps, such as getting your office keys back. It also promotes your […]

April 24, 2019

According to Statistica, the number of worldwide users on social media is projected to hit a whopping 3.02 billion active users per month by 2021. That’s one-third of the world’s entire population! So, it’s obvious that social media, more and […]

April 19, 2019

Judging from the news and what policymakers say, entrepreneurs are in the business of creating jobs. And, in fact, recent research confirms that entrepreneurs do indeed create jobs. But as anyone who has ever started a business knows, creating jobs […]

April 12, 2019

Recently, I related to Entrepreneur readers how awful 2018 was for my business: ups and downs, mostly downs: My business partner Dan Foley and I were taken on a veritable rollercoaster ride of big bets and big busts. One of […]

January 7, 2019

California passed more than a dozen measures to bolster the #MeToo laws in 2018, many dealing with public entities and private citizens. However, there are two notable laws that businesses should keep in mind moving forward into 2019. Violations of […]

January 4, 2019

Years ago, I was in a business where we were shipping product constantly to get things out on time: “Get the stuff out the door so we can make revenue and meet our quotas now.” With our Operational Excellence seemingly […]

November 29, 2018

In 2009, Netflix published its now-famous culture deck online: 125 slides outlined the company’s values, expected behaviors and core philosophy (“people over process,” in case you’re interested). The document demystified the company culture, providing a behind-the-scenes glimpse into what it’s […]

November 26, 2018

Business owners don’t have to see red during the holidays as long as they manage their staff right. At no other time of the year do companies have to field multiple requests for time off. Handle it wrong, and it […]

November 16, 2018

Whether you’re an entrepreneur just starting out or you’ve been leading a business for a while, you understand that sales is key to growth. You don’t have to have all the answers to everything before you start your business, but […]

October 24, 2018

With more than 100,000 papers published on nutrition in the peer-reviewed medical literature each year, it’s hard to keep up. And for every positive effect, there was a reported negative one, or a case study showing an adverse response to […]

October 11, 2018

When your business needs to funding to grow, bridge cash flow gaps or take advantage of a can’t-miss opportunity, where do you start? For business owners, there are more options than ever for financing. Whether through the traditional route of […]

September 27, 2018

How much of your net worth is tied up in your business? If it represents a large percentage, you may have wondered how you can transfer this wealth to the next generation of entrepreneurs, while attracting, rewarding and retaining valuable […]

September 7, 2018

Client intake is like air intake for your car. If your car doesn’t have air coming into the engine, you are not going anywhere. The air intake brings a fresh, life-giving resource that you need to go. That’s how it […]

September 6, 2018

According to the Small Business Administration (SBA), about 33 percent of all businesses will fail during their first two years. This is why it’s important that business owners are guided by principles to reach company goals every day. We asked […]

August 31, 2018

You can find and lease office space for rent by identifying spaces through online listings or brokers that meet your business’ current needs, budget, and potential for growth. Brokers are either listing brokers or tenant-brokers, which can help identify properties, […]