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Tag: marketing


Advertising & Marketing, Business Law & Regulations

7 Tips for Making the Switch From Just Marketing to Cannabis Marketer

January 18, 2019

Via: Entrepreneur

The legal cannabis industry is worth billions, and your marketing skills are in demand — even if you have little experience with the plant itself. Top-shelf cannabis companies are seeking experienced, and most importantly, well-rounded marketers to handle their branding […]


Advertising & Marketing, Business Law & Regulations

9 of Last Year’s Most Creative Marketing Ideas Can Help You Brainstorm for 2019

January 8, 2019

Via: Entrepreneur

Every year companies, both big and small, launch marketing campaigns to the public — some are forgettable while others hit hard as intended and attract attention for the brand. There are campaigns that challenge our world-views, inspire us and make […]


Advertising & Marketing, Business Law & Regulations

Use Video in Every Step of Your Marketing Funnel

December 26, 2018

Via: Entrepreneur

Video is huge. I know this isn’t news, but I think we find it hard to grapple with how big it is becoming — and, hence, how important. To get a feeling for it, consider this: as of October 2018, […]


Advertising & Marketing, Business Law & Regulations

10 Ways To Cut Marketing Costs Before the End of the Year

December 12, 2018

Via: Entrepreneur

One of the most important aspects of running a successful business is the need to continually market yourself. Without consistent and effective marketing, no one will know you exist. But, marketing just for the sake of marketing won’t do any […]


Advertising & Marketing, Business Law & Regulations

5 Cool Marketing Ideas for Lawyers

November 13, 2018

Via: FindLaw

Giving out swag and using traditional advertising methods may not be a big driver of clients for most lawyers (or any industry really), but some of the cooler marketing ideas can actually help drive business. That is, if you do […]


Advertising & Marketing, Business Law & Regulations

Multigenerational Households Are Influencing North American Retail Trends

November 6, 2018

Via: Entrepreneur

The average family home looks very different today than in years past. According to recent data, a record 64 million Americans and 2.2 million Canadians are currently living in multigenerational homes, and this trend shows no sign of slowing down. […]


Advertising & Marketing, Business Law & Regulations

4 Young Marketing Influencers You Can Learn From

November 1, 2018

Via: Entrepreneur

Today, social media is a very crowded and competitive ecosystem — it can be extremely difficult for brands to break through and spread their message to a large number of potential new customers. Marketing via social media has become a […]


Advertising & Marketing, Business Law & Regulations

5 Insights Into Human Behavior That Will Boost Your Sales and Marketing

October 22, 2018

Via: Entrepreneur

People are not rational. You can have the most logical and compelling proposal but still fail to elicit any response. If you are working hard but seeing little to no increase in sales, this could be attributed to a lack […]


Advertising & Marketing, Business Law & Regulations

5 Psychological Reasons Social Proof Beats Everything Else in Marketing

September 17, 2018

Via: Entrepreneur

Have you ever wondered how Olympic runners become the best in the world? It requires a lot more than simply going out and doing a few laps on the track every day. The world’s best sprinters use a varied workout […]


Advertising & Marketing, Business Law & Regulations

Marketing Qualified Lead (MQL): Definition & How SQLs Differ

August 30, 2018

Via: Fit Small Business

A marketing qualified lead (MQL) is one of the earliest leads in your sales funnel, also referred to as an engaged lead. These are leads who match your ideal customer profile and have clicked on a link, called for more […]