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Tag: marketing


Advertising & Marketing, Business Law & Regulations

3 Marketing Blind Spots That Are Holding You Back (and How to Fix Them)

March 11, 2024

Via: Entrepreneur

Have you ever taken blurry, out-of-focus pictures before only to figure out it wasn’t your photography skills that were the problem — it was the camera lens? After cleaning the glass, your pictures were perfect. Oftentimes, in business, it’s the […]


Advertising & Marketing, Business Law & Regulations

What Is Deinfluencing? A New Age of Marketing Explained

March 5, 2024

Via: Fit Small Business

At the start of the New Year, my social media feeds took a turn toward anti-consumerism as established influencers and new creators alike began “deinfluencing” me. As you might have gleaned from the name of the phenomenon, deinfluencing is when online creators […]


Advertising & Marketing, Business Law & Regulations

How to Align Your PR and Marketing Strategies to Get More Out of Both

February 16, 2024

Via: Entrepreneur

Marketing and public relations generally aim for the same goals, such as business development, increased sales and employee recruitment. When done well, both work together to build awareness and shape the perception of a brand in the marketplace. However, the […]


Advertising & Marketing, Business Law & Regulations

The Power of Content and Email Marketing in Law Firm Business Development

January 8, 2024

Via: National Law Review

In legal and professional services, content marketing and email marketing have become indispensable tools for firms of any size. These strategies not only keep lawyers and firms top of mind with clients and prospects but also showcase their expertise in […]


Advertising & Marketing, Business Law & Regulations

Complacency can kill a TPA

October 9, 2023

Via: JD Supra

For me, one of the worst things that any business can have is a sense of complacency; I have spent too many years working at places that were just way too complacent in their work, where so much time was […]


Advertising & Marketing, Business Law & Regulations

Q4 Marketing To-Dos: Preparing for a Stronger 2024

August 31, 2023

Via: LexBlog

As we enter September, Q4 becomes a pivotal time for professionals and companies to ramp up their marketing activities. It’s not just about closing the year on a strong note, but also about setting the foundation for success in the […]


Advertising & Marketing, Business Law & Regulations

The Power of Combining Word-of-Mouth Referrals with Inbound Marketing

July 19, 2023

Via: National Law Review

Finding effective strategies to attract and retain clients is crucial in any economic climate but especially in a down market. One common response to the question of how businesses generate new leads is, “I get all of my business from […]


Advertising & Marketing, Business Law & Regulations

How to Market Your Law Firm on Instagram

May 22, 2023

Via: National Law Review

In today’s digital age, social media has become an essential tool for businesses to reach their target audience and grow their brand. And while many law firms may feel that social media is not relevant to their industry, the truth […]


Advertising & Marketing, Business Law & Regulations

8 Best AI Content Writer for Small Business Marketing in 2023

May 9, 2023

Via: Fit Small Business

With thousands of artificial intelligence apps (aka AI tools) released last year alone, the search for the best AI content writer is underway. The best tools for marketing have free and cheap plans, and passed our tests for content quality, […]


Advertising & Marketing, Business Law & Regulations, Finance

Maximize Your Online Presence: 3 Reasons Why You Must Invest in a Social Media Agency

April 3, 2023

Via: Entrepreneur

Social media is a part of our everyday lives. In the past decade, it has taken over much of our time, from scrolling through the posts of family and friends to meeting new people and engaging with the world around […]


Advertising & Marketing, Business Law & Regulations

5 Ways ChatGPT Will Impact Digital Marketing

March 7, 2023

Via: Entrepreneur

It’s no secret that ChatGPT has taken over the world by storm, and its popularity continues to soar. The chatbot is in the news for its scarily accurate answers and hilarious results that will end you in fits. Like everything […]


Advertising & Marketing, Business Law & Regulations

Artificial Intelligence is Revolutionizing Marketing. Here’s What the Transformation Means for the Industry

March 6, 2023

Via: Entrepreneur

Artificial intelligence (AI) has started transforming every aspect of our professional and personal lives. The marketing industry is not immune to this digital transformation, with leading brands starting to embrace the opportunities the technology brings. Gaining a better understanding of […]


Advertising & Marketing, Business Law & Regulations

If You’re Not Using This Type of Content in Your Marketing, You’re Missing Out

February 2, 2023

Via: Entrepreneur

In today’s online world, unique branding and strong marketing campaigns aren’t enough to stay competitive and stand out as a company. Relevancy requires not only finding and keeping the attention of consumers, but getting the help of those customers to […]


Advertising & Marketing, Business Law & Regulations

5 Sales and Marketing Trends for 2023 You Must Know

January 27, 2023

Via: Entrepreneur

The world of sales and marketing is constantly changing, so staying on top of the latest trends is important. This article will look at five sales and marketing trends for 2023 that you need to be aware of. With the […]


Advertising & Marketing, Business Law & Regulations

Telemarketing Lead Generators: How Many “Marketing Partners” Is Too Many?

January 19, 2023

Via: LexBlog

For years, lead generators have obtained telephone numbers for their clients to call by obtaining the consumer’s consent to receive calls from certain entities specifically identified by the lead generator. A typical model uses language that asks for the consumer’s […]


Advertising & Marketing, Business Law & Regulations

Effective Marketing and Business Development Strategies for Small and Mid-sized Law Firms

January 5, 2023

Via: LexBlog

Small and mid-size law firms have a unique place in today’s legal industry ecosystem, including being able to provide a more intimate experience to their clients by bringing specific expertise and a nimbler organizational structure to the table. Small and […]


Advertising & Marketing, Business Law & Regulations

Seven Ways to Reignite Your Marketing Efforts in 2023

January 5, 2023

Via: LexBlog

1 – Update your banner images on various social media channels. This is a great time to take stock of the images you use on your social media platforms and make sure they reflect your brand and your business. Make […]


Advertising & Marketing, Business Law & Regulations

This New Tempting Marketing Tool is Not a Fad — It’s the Future. Jump on the Bandwagon to Reach New Audiences

December 12, 2022

Via: Entrepreneur

This year, 24% of marketers considered TikTok effective for reaching their business goals. One year ago, only 3% of marketers believed that. The number of marketers who have faith in TikTok’s business potential shot up by 700% in just one […]


Advertising & Marketing, Business Law & Regulations

4 Lies About Marketing That Tech Startups Need to Stop Believing

November 8, 2022

Via: Entrepreneur

You might be a seasoned marketing leader or entrepreneur, but each launch experience always teaches you new lessons. Because of that, we can recognize some imperishable truths and success myths embracing this niche. After advising dozens of startups in AI, […]


Advertising & Marketing, Business Law & Regulations

5 Steps for Creating a Content Marketing Strategy That Drives Business Results

September 29, 2022

Via: Entrepreneur

“Never ask for anything, and especially from those who are stronger than you. They’ll make the offer themselves, and give it of their own accord” — that’s one popular quote from Mikhail Bulgakov’s book, The Master and Margarita. Even though […]